WORK - PORTFOLIO
WEBSITE DESIGN & DEVELOPMENT
SEO-driven websites built for visibility, performance, and conversion.
Built to perform. Designed to convert.
A children's book brand built in real time — illustration, identity, and storefront developed at once, not in sequence. The book's own characters go live as brand assets while the work is still in motion, driving cross-channel content, events, and sales.
RESULT
A live, conversion-ready storefront where original IP doubles as marketing engine — fueling events, social content, and sales of new and backlist inventory alike.
Catastrophic injury — not general personal injury. A different client, a different moment, reached a different way. Research, copy, and messaging methodology built for one high-stakes audience and engineered to dominate search from first click to signed case.
RESULT
A precision-targeted content and SEO system that owns the catastrophic-injury search space and moves qualified claimants from query to consultation.
Bilingual employment law, engineered to convert. Long- and short-form SEO content across front end and back end — a strategy that adapts as the firm's opportunities shift, turning PR moments into intake. Equal authority, English and Spanish, every page, every search.
RESULT
A dual-language SEO architecture that captures intent in both markets and converts press visibility into signed cases.
Houston's East End dive bar — a digital home for events, reservations, and specials. Local SEO built to own Houston nightlife, live music, and bar searches.
RESULT
A reservation- and event-driven site structured to rank for Houston nightlife and turn local searches into walk-ins and bookings.
A bold coaching and travel platform for a woman redefining single-mom life for other women — built to grow audience and convert visitors into a movement.
RESULT
Delivered at peak, conversion-ready and audience-focused; later paused by the client through a personal transition.
INTERESTED IN WEBSITE WORK?
Tell me what you're building, who it's for, and what winning looks like.
Bring the problem.
The strategy, the craft, and the execution are mine.
THE REST IS CRAFT.