Social Media

Challenge. Position a Dallas-based personal injury firm with national and international reach as the authority on truly catastrophic cases — without the visual noise common to legal advertising. The firm has secured $350 million in client settlements; the social presence had to signal that gravity.

Challenge. Build a distinct social identity for Of Counsel Javier Perez within the larger Crain Brogdon, LLP family — translating bilingual employment and catastrophic injury expertise into a presence that resonates with a community that needs trusted counsel against the largest insurance companies in the world.

Challenge. Translate the thought leadership of "The Culture Architect" — a Trusted Advisor to Fortune 500 and small-business leaders alike — into a social presence that supports keynote bookings, book sales, and advisory engagements without diluting executive-level authority.

Challenge. Make cybersecurity training feel human. The Cybermaniacs' platform builds cyber-secure humans "one laugh at a time," combining behavioral science with creativity and fun. Social had to carry that contradiction — playful tone, serious stakes — without losing either.

Challenge. Position a Dallas-based boutique studio — founded by international Creative Director Cimone Key, with experience across three Fortune 500 advertising agencies — as the relevance-keeping partner for clients navigating an ever-shifting branding landscape. Social had to demonstrate adaptability without losing the studio's signature personal style.